业内有句行话，要做实事，就做行业站。行业站一样平常来说，其流量比拟难做，大部门多应用SEO在做流量，然则只需是实在的IP，每个IP都邑参生比拟大的代价，有一个数据能够说 明成绩，文娱站10个IP才能相称于行业站的1IP。实在今朝国内绝大少数的B2B行业站，日IP都在2000阁下，流量虽低，但如许的行业站根本都在赢利，倘使是2000IP的文娱站，其代价几乎没有，更谈不上赢利了。
The industry has a jargon, seeking to do, do it industry stand. Industry stand in general, the more difficult the flow, but as long as is true IP, each IP will be born and bigger value, a data can say the problem, entertainment stand 10 IP can stand 1 IP is equivalent to the industry. In fact at present domestic most B2B industry station, day IP is about 2000, flow is low, but the industry stand in basic profit, if is 2000 IP entertainment stand, and its value almost no, much less profitable.
那末若何去运做一个成功的行业站呢？我们应当留意以下几点：
So how to luck be a successful industry stand? We should pay attention to the following:
(1)找准一个好的行业。若何选择呢？应当遵守以下几个准绳：1)本行业内企业告白多2)行业内相干网站不多，纵然多，然则今朝前三甲格局仍旧没有构成
Get a good industry. How to choose? Should follow the following several principles: 1) within the industry enterprise advertising more 2) within the industry related website is not much, even if many, but now the top still not formed before the pattern
(2)域名。假如你手上有一个好的域名，那末祝贺你，你已成功了一半，能够解释的是，这个域名就是你的焦点竞争力。我有个伴侣意欲进入糖酒行业， 想以此在收集界有所作为，以是不吝消费巨资购置了拼音域名： 糖酒，朗朗上口，又好影象，推行起来很简略，以是不到半年内，已做到糖酒行业的第三名了。类外人人还要留意的是，你选择的域名受众人群的文明程度，还以 酒业为例，假如你做葡萄酒相干的进出口营业的话，单词米应当比拼音米要来的话，比方说 就比 要好，你想想啊，老外更熟习的是甚么啊，是单词,假如做内贸的话我就以为后者比拟合适。
Domain name. If you hands were a good domain name, so congratulations you, you are half way, that is, the domain name is your core competitiveness. I have a friend to following into the industry, in order to make a network, so don't hesitate to spend big to buy the pinyin domain name: rum, catchy, and good memory, promotion up very ***, so less than half a year, has been following the third industry do....... You must pay attention to the class, you choose your domain name the audience cultural level, but also for the wine industry, for example, if you do wine relevant import and export business of words, words meters than pinyin meters to should words, for example is better than you think oh, more familiar with the foreigner is what, is word, if domestic trade if I think the latter is more suitable for.
(3)网站设想气势派头/创意. 气势派头(style)是抽象的UEO。是指站点的团体抽象给浏览者的综合感触感染。团体抽象包含站点的版面计划，色采，字体，浏览办法等…。如：我们认为迪斯尼是活泼 活泼的而IBM则是专业严肃的。每个网站都邑给人们留下的不同感触感染。这里我们必要做到的是凭据网站的定位做出网站特有的气势派头。除此我们还必要在气势派头统一 上必要掌控一下，实在这个气势派头的统一和传统的印刷出版物没甚么区分。你网页上全部的图象、笔墨，包含像靠山色彩、区分线、字体、题目、注脚甚么的，都要统 一气势派头，贯串全站。如许子用户看起来舒适、顺畅，会对你的网站留下一个“很专业”的印象。而企业网站设想师常常就缺少这一点，没有全局意义。
Website style/creative. Style (style) is abstract. Refers to the whole image of the site to the visitor's comprehensive experience. The overall image including site page layout, color, type, browsing way, etc... . Such as: we think Disney is lively and IBM is professional serious. Every web site will give people leaving different feeling. Here we need to do is make the positioning of the website according to the website of the unique style. In addition we need in style on the same need to take advantage of, actually this the unity of the style and the traditional print publications that makes no difference. Your web site all the images and text, including the background color, distinguish line, font, title, what footnote, are to be all a style, total throughout. This way the user looks comfortable, smooth, will be on your site leave a "very professional" impression. And enterprise web designers often lack of this, no global meaning.
(4)网站LOGO. Logo望文生义就是站点的标记图案，logo最首要的就是用图形化的办法传送网站的定位和运营理念、同时便于人们辨认。网站logo的设想进程中一样平常有 以下三种思绪：1.间接以网站网址作为logo。2.凭据网站供给的产物/办事特性睁开logo设想。3.以传送网站运营商的运营理念为特性。
Website LOGO. The LOGO, as the name implies, is the sign of site design, LOGO and the most important is to graphically transfer website localization and management concept, and at the same time for people to recognize. Web site in the process of logo design generally have the following three kind of thought: 1. Directly on the website urls as logo. 2. According to the web site provides a product/service features on the logo design. 3. The website operators with the transfer of the management idea for the characteristic.
(5)视觉流程。人们在浏览某种信息时，视觉总有一种天然的流动风俗，先看甚么，后看甚么，再看甚么。在生理学的研讨表白，一样平常的浏览风俗是从上到 下、从左到右，在一个立体上，上松下稳而压制。一样，立体的左松右稳。以是立体的视觉影响力上方强于下方，左边强于右侧。如许立体的上部和中上部被称为 “最好视域”，也就是最优选的中央。在网页设想中一些凸起或保举的信息凡是都放在这个地位。固然这类视觉流程只是一种感触感染其实不是一种固定的公式，只需合适人 们的生理次序和逻辑次序，就能够更加机动地应用，在网页设想中，机动而公道地应用间接影响到转达信息的准确与有用性。
Visual process. People in the reading some information, visual always have a natural flow habit, first look at what, after watching what, what to see. In the research of psychology shows that general browsing habits from top to bottom, from left to right, in a plane, the panasonic stability and depressed. Also, the plane right frinking pj stability. So in the plane of the visual impact than above below, left rather than on the right. So the upper part of the plane and is known as the "best horizon", also is the most preferred place. In web design some prominent or recommended information in these positions are usually. Of course this visual process is a kind of feeling is not a fixed formula, want to accord with the people of the psychological sequence and logical sequence, can more flexibly in web design, flexible and reasonable use of conveying information directly affect the accuracy and effectiveness.
(6)网站配色。1.用一种色采。这里是指先选定一种色采，然后调解透明度或饱和度，(说得浅显些就是将色采变淡或则加深)，产生新的色采，用于网页。如许的页面看起来色采统一，有层次感。
Website match colors. 1. With a color. This refers to the selected a kind of color first, and then set the transparency or saturation, (say some is popular color becomes weak or deepen), create new colors, used in web pages. This page looks colour united, have administrative levels feeling.
2.用两种色采。先选定一种色采，然后选择它的比拟色(在Photoshop里按ctrl+shift+I)再举行渺小的调解。全部页面色采富厚但不花稍。
With two kinds of colour. First selected a colour, and then select it contrast color (in Photoshop in press CTRL + shift + I) to a tiny adjustment. The entire page color is rich but not take a little.
3.用一个色系。简略的说就是用一个感触感染的色采，比方淡蓝，淡黄，淡绿；或土黄，土灰，土蓝。也就是在统一色系内里采取不同的色彩使网页增添色采，而又不花，色采统一。这类配色办法在网站设想种最为常常应用。
With a color is. Simple said is to use a sense of color, such as light blue, yellow, green, Or taupe, the ash, the blue. It is in the same color fastens with different color, make the inside pages increase color, and not spend, tonal and unity. This kind of color matching method in the web design most commonly used.
4.灰色在网页设想中又称为“全能色”，其特性是能够和任何色彩搭配，
网站优化，在应用时掌控量防止网页变灰。在网页配色中，只管节制在三种色采之内，以防止网页花、乱、没有主色的浮现。靠山和前文的比拟只管要大，(相对不要用斑纹繁复的图案作靠山)，以便凸起首要笔墨内容、也应用户在浏览信息的时刻不会认为累。
Gray in web design, also known as "universal color", its features and any color collocation, when use of web gray grasp to avoid. In the web page color matching, try to control in the three kinds of colour within, to avoid a web page, disorderly and no flowers the manifestation of the color. Background and above the contrast of the big as far as possible, (never use decorative pattern for the design of heavy and complicated background) to highlight the main text content, also in the user sees the information time won't feel tired.
实在，做一个成功的行业网站远不止这些，以上也只是自己高见。类外我们还应当留意的是不要涌现空链接、死链接；图片要注解；网站导航要清晰。
In fact, to make a successful industry web site is far more than these, I also just above shallow view. The class, we should also be aware of is don't appear empty link, link to death; Pictures to comments; Web site navigation to clear.
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